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An entire Swedish village
A Dutch supermarket gave away a place with a population.
In 2012 the Dutch grocery chain Jumbo ran a promotion whose top prize was the village of Skinnskatteberg — or at least the branding of it. The prize was the right to be its honorary mayor, not the deeds, which is a distinction the headlines mostly skipped.
The genre is older than that though. Small European and American towns have repeatedly been offered up in competitions and raffles, usually because a single owner wanted out of an unsellable asset and a contest reached more people than an estate agent.